Job Description

Job Title: Digital Media Manager

Location: REMOTE!

Salary: $100-140k/year 

Requirements: Media buying experience  in the downloadable software industry

We are creating the next generation of security and optimization solutions. Our award-winning software empowers consumers and businesses by addressing their privacy, security, and optimization needs. With over 4 million customers and 100 million devices already using our solutions, we're just getting started! As we rapidly expand our reach, we need your help..

We're currently looking for an energetic Digital Media Manager with experience in the downloadable desktop software space (PC apps, VPNs, Anit-Virus, browser extensions, password managers, etc.) to support our paid media team in identifying paid media opportunities, campaign execution, ad management, and performance optimization. The ideal candidate is a self-starter who is flexible, organized, detail-oriented, and deadline-driven.

What You'll be Doing:

• Conduct research to identify new media channels and engage in publisher outreach, including but not limited to CPA, CPC, CPI, and CPD partners
• Negotiate media buys and insertion orders (IOs)
• Manage the onboarding of new publishers, which includes UTM setup, source code generation, creative requests and trafficking, quality control of tracking links, and measurement tags
• Analyze and report on the performance of campaigns
• Develop and brainstorm innovative marketing campaign ideas and strategies
• Keep accurate and up-to-date records of relevant documentation and reports, and distribute them to the appropriate team members
• Stay informed about key marketplaces and emerging media landscapes, providing regular overviews

What You Need for This Position:

• Media buying experience in the downloadable software industry (e.g., PC apps, VPNs, Anit-Virus, browser extensions, password managers, etc.)
• Experience in creating and executing multi-platform digital marketing/media campaigns (including Programmatic Display, PPC, Paid Social, DSPs, CPC, CPI, CPD, email/newsletter partnerships )
• Ability to drive the analytical process for reviewing and recommending creative optimization and audience targeting
• Ability to multitask and meet campaign deadlines
• Bachelor's degree in Marketing or a related
• BONUS SKILLS: Copywriting and visual design skills

Benefits

• Competitive compensation 
• Unlimited PTO
• Health, vision, and dental
• 401k matching
• Performance incentive plans

For this position you must be currently authorized to work in the United States. We do not sponsor for this position.

Preferred Skills

Paid media

Digital Media

Media Buying

Software

Multi-platform Campaigns

PPC

DSPs

Paid Social

Desktop Downloads

Job Tags

Full time, Flexible hours,

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